Step 8 – Prepare the content

This will take time. You need to collect images, videos, animations etc, and you need to write, or have someone write for you, lots of words. Be careful you don’t infringe on other peoples IP (Intellectual Property rights) or you could end up in court.

Check out your competitors’ web sites, then ask yourself the question – how do I differentiate myself from them? You don’t want to be a “me too” or you will just be competing on price.